WooCommerce and Shopify are two of the most popular e-commerce platforms used by businesses around the world. While both platforms can create an online store, there are key differences between the two that should be considered when deciding which to use. WooCommerce is an open-source e-commerce plugin for WordPress, which means it is free to …
Senior year of college is arguably the most stressful year. Not only are you trying to finish your academic career, but you are also deciding what you want to do after graduation. If you want to begin your career after graduation, here are a few things to consider and help prepare you for life after …
Note: This blog was written by AI software. It was prompted to describe an overview of AI being used for content creation. It was given further prompts to expand on subjects it had mentioned. This took five rounds of prompts and eight minutes to “write” with free AI software. The writing has been edited for …
Calc() Historically, CSS has not been considered a programming language because it was not able to perform calculations or run formulas. With the introduction of the calc function, developers are now able to add, subtract, multiply, divide, etc. for sizing and positioning elements. As an alternative to the standard unit of an element, developers can …
Get to Know Our Work: Impact Marketing Website
Welcome to the next installment of our blog series “Get to Know Our Work,” where different members of our team will take the time to introduce their favorite project. Ashley is a web developer and photographer that joined our Impact team a little over a year ago. Her favorite project so far has been recreating the Impact Marketing website.
When I was hired at Impact in February 2021, one of the things that I knew right away was that I wanted to work on building a new website for the company. As a marketing firm, we invest our time into making sure our clients are getting the best of the best, which means that …
Get to Know Our Work: Kryton Engineered Metals Website
Welcome to our new blog series “Get to Know Our Work,” where different members of our team will take the time to introduce their favorite project. This would be something they have personally worked on here at Impact Marketing. We will start off this series with our Webmaster, Alek.
Over my seven years here at Impact Marketing, I have worked on many projects from start to finish. You can probably imagine that picking a favorite would be difficult. However, if I was to pick one project, it would be the Kryton Engineered Metals website. When simply looking at the website, one will notice the …
If you just got your new site built and would like to make a copy change or swap out a picture, don’t worry – we’ve got you. keep reading to get a quick rundown on how to access your site by logging into the backend and navigating it to make small changes. Accessing Your Site …
Sharing Your Company’s Story
Why “About Us” shouldn’t be the most boring thing on your website
A company is more than the products or services it offers. It’s more than the profit margins, the hours of operation or the brick-and-mortar store. A company is more than all these things – it’s built from passion, designed through careful (and sometimes not-so careful) planning, and molded from challenges. So, why don’t more businesses …
Infographic (noun): a chart, diagram, or illustration (as in a book or magazine, or on a website) that uses graphic elements to present information in a visually striking way. That’s the official definition of an infographic, according to Merriam Webster. Infographics are a great way to make your website stand out with engaging content, and …
It’s every non-designer’s worst nightmare: the one day your (extremely talented) graphic designer takes a vacation day, a client contacts you and says they need a design done as soon as possible. While design takes years of experience and hours upon hours of practice, there are certain things even a non-designer can do to help …