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- April 5, 2022
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If you just got your new site built and would like to make a copy change or swap out a picture, don’t worry – we’ve got you. keep reading to get a quick rundown on how to access your site by logging into the backend and navigating it to make small changes. Accessing Your Site …
- March 8, 2022
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Sharing Your Company’s Story
Why “About Us” shouldn’t be the most boring thing on your website
A company is more than the products or services it offers. It’s more than the profit margins, the hours of operation or the brick-and-mortar store. A company is more than all these things – it’s built from passion, designed through careful (and sometimes not-so careful) planning, and molded from challenges. So, why don’t more businesses …
- September 21, 2021
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Infographic (noun): a chart, diagram, or illustration (as in a book or magazine, or on a website) that uses graphic elements to present information in a visually striking way. That’s the official definition of an infographic, according to Merriam Webster. Infographics are a great way to make your website stand out with engaging content, and …
- August 10, 2021
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It’s every non-designer’s worst nightmare: the one day your (extremely talented) graphic designer takes a vacation day, a client contacts you and says they need a design done as soon as possible. While design takes years of experience and hours upon hours of practice, there are certain things even a non-designer can do to help …
- July 19, 2021
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Whether you’re a working professional looking for a quick solution, a curious hobbyist, or a cash-strapped student, we all at times turn to the vast number of free tools available online. These free tools are often too good to be true or hide real features behind the premium pay walls, but they can be useful …
- September 21, 2020
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Instagram from the beginning has been what’s referred to as a “Mobile First” platform. Meaning that the general goal for the structure is to assume that users are accessing the service via a mobile device, or to encourage them to do so by adjusting the interface and limiting features on their desktop version. The most …
- February 25, 2020
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When you first meet the employees here at Impact Marketing, you’ll probably assume we’ve been in marketing our whole lives. After all, we’re experts at web development, graphic design, media buying, video production, writing, and so much more. Believe it or not, it took a lot of work and experience to get where our team …
- October 21, 2019
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With Halloween just around the corner, you may be realizing that ghouls and goblins aren’t the scariest thing on your mind. Have the clicks slowed down on your website? Are you seeing less and less interaction with your content? Here are five things to think about if you want to build your online presence. SEO: …
- May 28, 2019
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If you’re thinking about hiring a marketing agency but aren’t sure what to expect, you’re in the right place. Since 2001, Impact Marketing has been offering full-service marketing to the Cedar Valley, including print, digital, and air media. Here’s the process you can expect when you work with Impact: 1. Reaching out The first …
- December 9, 2018
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Dashboard The UI interface for many pieces of software including CMSs like WordPress are referred to as a “Dashboard”. Obviously the leap from car dashboards come to mind with its similar elements such as dials, gauges, and instrument panels. But the term goes back much further, which is apparent when the word is broken down. …