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You’re an entrepreneur. You work 60+ hours per week to ensure that your business is running like a well-oiled machine, but you still aren’t consistently attracting new customers. The problem could be your marketing—or a lack thereof. In a perfect world, your products and services would speak for themselves. A good company would bring in …
Before even entering a business, 9 in 10 consumers will check out their online reviews.¹ Think about it—90%, that’s almost everyone in a business’ base of potential customers. If your business doesn’t have online reviews, or has a low overall rating, you’re losing potential revenue each day. Businesses with a 4-star rating attract twenty percent …
Are you panicking because your business got a negative review? Stop, breathe, and take your fingers off that keyboard! Every business gets a negative review at some point. Yes, every business. Consider, for example, the Colosseum in Rome. The almost 2,000-year-old Italian icon has pages and pages of 1-star reviews on Google, with comments ranging from: to architectural critiques such as: Or, …