Digital marketing can be daunting for a small business and often comes with many new terms and platforms to learn. Over-the-top video (OTT) is a great starting point for those who are more comfortable with traditional broadcast media, but would like to branch out into more modern advertising. What is OTT? OTT advertising refers to …
Whether you’re a working professional looking for a quick solution, a curious hobbyist, or a cash-strapped student, we all at times turn to the vast number of free tools available online. These free tools are often too good to be true or hide real features behind the premium pay walls, but they can be useful …
Instagram from the beginning has been what’s referred to as a “Mobile First” platform. Meaning that the general goal for the structure is to assume that users are accessing the service via a mobile device, or to encourage them to do so by adjusting the interface and limiting features on their desktop version. The most …
Dashboard The UI interface for many pieces of software including CMSs like WordPress are referred to as a “Dashboard”. Obviously the leap from car dashboards come to mind with its similar elements such as dials, gauges, and instrument panels. But the term goes back much further, which is apparent when the word is broken down. …