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- February 4, 2019
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Did you know that many of today’s marketing tactics date back to the 1800s? The limited time offer and the installment plan both date back to the nineteenth century. The free gift with purchase method dates to this time as well, when it was a favorite of newspaper owners: Buy their paper and receive a …
- January 7, 2019
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Can you send me a vector file of your logo? Is this logo rasterized? Is this image at 300 dpi? If you have heard these questions before and were lost then this is the cheat sheet for you. What is a Vector file? Vector files use mathematical equations translated into points that are connected by …
- December 9, 2018
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Dashboard The UI interface for many pieces of software including CMSs like WordPress are referred to as a “Dashboard”. Obviously the leap from car dashboards come to mind with its similar elements such as dials, gauges, and instrument panels. But the term goes back much further, which is apparent when the word is broken down. …
- November 26, 2018
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One of the best parts of being in the advertising industry is themed ads, especially holiday ads! In that spirit, we’ve rounded up some of our all-time favorite holiday ads. Check them out! Alek’s Pick: “Despite the growth of new media, for decades families still spend time together looking through the stack of printed sales …