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The Super Bowl is historically one of the biggest advertising opportunities of the year – but with the uncertain nature of the coronavirus pandemic, some companies, such as SodaStream and Avocados from Mexico, are dropping out entirely. Others, like TurboTax, have focused on marketing contingency plans. While these plans may seem like something only national …
With the influx of information people consume daily, it can be difficult to stand out from other brands. One easy way is by utilizing GIFs (otherwise known as a graphics interchange format). A GIF is, simply, a video or series of photos on a loop. They’re easy to make – there are several smartphone apps …