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WooCommerce VS Shopify

WooCommerce vs Shopify

WooCommerce and Shopify are two of the most popular e-commerce platforms used by businesses around the world. While both platforms can create an online store, there are key differences between the two that should be considered when deciding which to use. WooCommerce is an open-source e-commerce plugin for WordPress, which means it is free to …

Video Rendering PC

Building a Video Rendering PC

As a marketing company, we understand the importance of creating high-quality video content that stands out. That’s why we’re excited to share insight on how to build a powerful video rendering personal computer or PC, that will create stunning videos quickly and efficiently. When it comes to building a video rendering PC, there are several …

Standout Marketing Campaigns

What Makes a Campaign Stand Out?

Marketing is everywhere. From television to radio to social media, it can be hard to stand out among a sea of advertisements. When creating a campaign, it is important to create something that catches people’s attention and starts a conversation. Cost of Beauty: A Dove Film The Dove Self-Esteem Project launched in April 2023 with …

Tips for Headshots

Look Great in Your Headshots With These 7 Tips

To capture the best photo possible, Impact would like to offer a few tips to help you prepare for your photography session. Check with your photographer beforehand to see if they are planning on taking full-body shots, cropped at the shoulders or somewhere in between. In order to use your photos in different types of …

Website Design Trends

Evolution of Website Design Trends

In the ever-evolving world of technology, website design has experienced significant transformations over the years. From the early 2000s to the present day, join Impact Marketing on a journey through the decades as we explore the fascinating evolution of website design trends. The Early 2000’s: The Age of Table-Based Layouts In the early 2000’s, websites …

The Power of Brainstorming

The Power of Brainstorming When Creating Successful Marketing Campaigns

In the ever-evolving world of marketing, creativity is the driving force behind successful campaigns. There is one tool every marketer needs to know to create a successful marketing campaign: brainstorming. This collaborative process brings together diverse perspectives and ideas, fueling innovation and paving the way for successful marketing campaigns. Promotes Creativity and Innovation Creativity is …