Branding—your logo—is critical to the success of your business. It gives your potential customers a simple way to identify you amidst a sea of modern commerce, helps solidify the loyalty of current customers, and offers a defining feature that is all your own. Despite the importance of your logo to your company, branding is often …
You’re an entrepreneur. You work 60+ hours per week to ensure that your business is running like a well-oiled machine, but you still aren’t consistently attracting new customers. The problem could be your marketing—or a lack thereof. In a perfect world, your products and services would speak for themselves. A good company would bring in …
Before even entering a business, 9 in 10 consumers will check out their online reviews.¹ Think about it—90%, that’s almost everyone in a business’ base of potential customers. If your business doesn’t have online reviews, or has a low overall rating, you’re losing potential revenue each day. Businesses with a 4-star rating attract twenty percent …
